Aymeric Faucheux ǀ Director Buying & Merchandising ǀ Fashion & Luxury Retail ǀ Entrepreneurship
About Me
I am a seasoned professional with a career-long record of fashion merchandising, product management and retail management experience.
I am obsessed with the idea of creating the best store that could be disruptive and experiential while maximizing profitability per square meter.
I am a firm believer in the importance of the shopper's experience in-store or online, through the brands and products selection, the importance of newness, and the power of visual merchandising and animations.
Both Creative and Analytical, I enjoy taking challenges and thrive in Multicultural environments.
EXPERIENCE
Retail Director
Maasmechelen Village - Belgium
Since April 2023
In charge of the Retail Department and Brands performance for 100 stores.
Senior Merchant Manager
Wertheim Village - Germany
November 2020 - March 2023
In charge of the Product Strategy for Wertheim Village:
-Product Planning
-Product Communication
-Product Selection & Pricing
Founder
DFX Fashion Group - Panama
Since Nov.2018
Creation and management of a distribution company specialized in cool fashion brands for Latin America and Global Travel Retail.
Global Merchandise Manager
DFS Group (LVMH) - Hong Kong
April 2017 - September 2018
Directed the ready-to-wear and multibrands department, increased sales by 75% while reducing Sell Through by 30%. $70M sales volume
Category Manager
Qatar Duty Free - Doha
February 2014 - March 2017
Leading the luxury, travel and fashion team; concept development, brand selection, purchasing, merchandising, optimization of the performance of 15+ stores. $30M sales volume.
Senior Buyer
Duty Free Americas - Panama
April 2008 - January 2014
Managed a portfolio of 15 fashion and watches brands in a network of 80 stores in the USA and 10 in Latin America. $15M sales volume.
Nelson Mui, DFS VP Merchandising & Trends
Aymeric brings a strong blend of business acumen, operations, commercial instincts and a global outlook
Jerome Blanchard, DFS Director of Luxury and Accessories
His expertise and enthusiasm for fashion and luxury goods have been of great benefits in the development of our department within DFA
Caroline Cheung, President Escale USA
Thanks to his planning and analytical skills, our brands performance has grown annually by double digit
WHAT THEY SAY
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buying &
MERCHANDISING
Expert in brands and products selection, store design and layout.
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PROCESS IMPLEMENTATION
Organized mindset, I put in place SOP to improve business operations and ensure data integrity
Strategic thinking
Able to create a vision and put in place a strategy to reach our goal.
INTERNATIONAL
Extensive knowledge of global markets and high cultural awareness.
